SPRING 2012
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FALL 2011
HOLIDAY 2011
PRE-SPRING 2012
HOLIDAY 2011
FALL 2011
PRE-SPRING 2012
PRE-SPRING 2012
FALL 2011
HOLIDAY 2011

Creative Director & Designer
Sunjoo Moon
understands the nature of duality well.
Moon’s career crystallized in Paris, where she worked
at several European fashion houses and launched
an eponymous label.

Her first collection for Of Two Minds, Fall 2011,
features impeccable silhouettes,
vintage-inspired prints and singular embellishments.

The only conflict a woman might experience
is zeroing in on a favorite piece.

Such an intriguing mix of ideas ensures that much of the collection is adaptable.
“Take the long snakeskin print silk dress,” says Moon.
“It could be worn poolside in L.A. with leather sandals,
or you could dress it up with heels for an art opening in New York.”

”Two minds really are better than one”.

To be of two minds is
to hold conflicting opinions about something.

But there’s only one way to regard
the blossoming Los Angeles brand Of Two Minds
and that’s with unmitigated pleasure.

The two in the name refers instead to a
breezy interplay of sartorial codes,
fashion sensibilities and
cultural distinctions on display.

Gossamer-light fabrics are paired with nubby textures.
Billowing silhouettes are combined with tailored ones.
Free-spirited bohemianism is fused with louche glamour.
And, most notably, the relaxed glamour of Los Angeles is artfully blended
with the urban sophistication of Paris.

Malibu meets St Germain des Pres.

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Press

d2 publicity LA| Kathy Djonlich LaValle
10537 Santa Monica Blvd,
Suite 230
Los Angeles, CA 90025
T. (310) 234-8888
kathy@d2publicity.com

d2 publicity NY| Ereka Dunn
611 Broadway, Suite 825
New York, NY 10012
T. (212) 421-6485
ereka@d2publicity.com

SHOW ROOM #2
  • FINDINGS - DALLAS
    1607 Ross Avenue,
    Suite 112
    Dallas, TX 75201
    Tel. 214.720.3939
    Fax. 213.624.9536

  • CORPORATE OFFICE
    834 S. Broadway,
    Suite 600
    Los Angeles, CA 90014
    Tel. 213.624.5200
    Fax. 213.624.5858

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SHOW ROOM
  • FINDINGS - NY
    250 W. 39th Street,
    Suite 1001
    New York, NY 10018
    Tel. 212.944.7900
    Fax. 212.944.2552

  • FINDINGS - LA
    860 S. Los Angeles Street,
    Suite 608
    Los Angeles, CA 90014
    Tel. 213.622.0717
    Fax. 213.624.9536

CREDITS

Artistic Direction & Concept     Stephane Emeret

theinterceptor@mac.com

Photos     Jeaneen Lund

Styling     Sunjoo Moon


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