Creative Director & Designer
Sunjoo Moon
understands the nature of duality well.
Moon’s career crystallized in Paris, where she worked
at several European fashion houses and launched
an eponymous label.
Her first collection for Of Two Minds, Fall 2011,
features impeccable silhouettes,
vintage-inspired prints and singular embellishments.
The only conflict a woman might experience
is zeroing in on a favorite piece.
Such an intriguing mix of ideas ensures that much of the collection is adaptable.
“Take the long snakeskin print silk dress,” says Moon.
“It could be worn poolside in L.A. with leather sandals,
or you could dress it up with heels for an art opening in New York.”
”Two minds really are better than one”.
To be of two minds is
to hold conflicting opinions about something.
But there’s only one way to regard
the blossoming Los Angeles brand Of Two Minds
and that’s with unmitigated pleasure.
The two in the name refers instead to a
breezy interplay of sartorial codes,
fashion sensibilities and
cultural distinctions on display.
Gossamer-light fabrics are paired with nubby textures.
Billowing silhouettes are combined with tailored ones.
Free-spirited bohemianism is fused with louche glamour.
And, most notably, the relaxed glamour of Los Angeles is artfully blended
with the urban sophistication of Paris.
Malibu meets St Germain des Pres.
| Alberta Park | Husk |
| Carlton | Husk |
| Melborne | Husk |
| Queensland | Calexico Boutique |
| Toorak | Husk |
| husk.com.au |
| Toronto, Ontario | Augustina |
| TNT Woman | |
| Calgary, Alberta | Primitive Culture |
| Kobe, Hyogo | Stunning Lure |
| Jeddah | Lilies |
| Beverly Hills | Switch |
| Calabasas | Magnolia |
| Long Beach | La Bella |
| Los Angeles | Bleu |
| Los Angeles | Ron Herman |
| Los Angeles | Spool |
| Los Angeles | Traffic |
| Newport Beach | Michael Nusskern |
| San Diego | Tobit Blatt |
| San Francisco | Dish |
| San Francisco | Dress |
| San Francisco | Metier |
| Santa Barbara | Wendy |
| Santa Monica | Fred Segal Trend |
| Studio City | Dungaree's |
| Venice | Heist |
| Denver | Blush |
| South Miami | Jenna White |
| Sun Valley | Panace |
| Chicago | Perchance |
| Chicago | Tangerine |
| New Orleans | T. Covington |
| Nantucket | Gypsy |
| Boston | Louis Boston |
| Rockville | Lacy Couture |
| Bloomfield | She |
| Charlotte | Chez Elle |
| Charlotte | Poole Shop |
| Seattle | Alhambra |
| Seattle | Les Amis |
| Park City | Pique-Montage |
| Deer Valley | Resort |
| Teton Village | Rodeo |
| Marlton | Andrea |
| Carlstadt | Generra |
| Hoboken | Peper |
| Montalve | The Gym |
| Manalapa | Zabayon |
| Huntingdon | Favorites |
| La Fayetteville | First Impressions |
| Franklin | Haven |
| Houston | Abejas Boutique |
| Austin | By George |
| Dallas | Elements |
| San Antonio | Meadow |
| Houston | Tootsies |
| Austin | Valentine's Too |
| New York | Big Drop |
| New York | BOC |
| New York | CPW |
| New York | Otte |
| Scarsdale | Pamela Robbins |
| Rocky River | LP Trends |
| Nordstrom | Nordstrom.com | Saks Fifth Avenue | Saks.com | Intermix | Intermix.com | Scoop | Scoop.com | Revolveclothing.com | Singer22.com | Shopbop.com |
d2 publicity LA| Kathy Djonlich LaValle
10537 Santa Monica Blvd,
Suite 230
Los Angeles, CA 90025
T. (310) 234-8888
kathy@d2publicity.com
d2 publicity NY| Ereka Dunn
611 Broadway, Suite 825
New York, NY 10012
T. (212) 421-6485
ereka@d2publicity.com
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FINDINGS - DALLAS
1607 Ross Avenue,
Suite 112
Dallas, TX 75201
Tel. 214.720.3939
Fax. 213.624.9536 -
CORPORATE OFFICE
834 S. Broadway,
Suite 600
Los Angeles, CA 90014
Tel. 213.624.5200
Fax. 213.624.5858
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FINDINGS - NY
250 W. 39th Street,
Suite 1001
New York, NY 10018
Tel. 212.944.7900
Fax. 212.944.2552 -
FINDINGS - LA
860 S. Los Angeles Street,
Suite 608
Los Angeles, CA 90014
Tel. 213.622.0717
Fax. 213.624.9536
Artistic Direction & Concept Stephane Emeret
Photos Jeaneen Lund
Styling Sunjoo Moon
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